Live Nation Outlines Sustainability Goals

Live Nation has set the goals for Green Nation, its sustainability program for the entertainment giant’s worldwide network of venues, clubs, theaters and festivals.

The primary targets of Green Nation include reducing greenhouse gas emissions by 50% by 2030, and ending the sale of single-use plastics at all owned and operated venues and festivals by 2021.

Main bullet points include:

– Deliver a 50% reduction in scope 1 and 2 greenhouse gas emissions by 2030

– End sale of single-use plastics at all owned and operated venues and events by 2021

– Work to reduce or eliminate the use of fossil fuels where possible and pursue a low-carbon economy by sourcing renewable energy

– Aim for our offices, venues and events to be zero waste to landfill and achieve a 50% (or higher) material recovery rate by 2030

– Work with partners and sponsors toward shared sustainability goals

– Transparently track, measure, and share adherence to our charter  

The company, which is hosting over 35,000 concerts and festivals each year, stated that it is currently “piloting various programs to find the most effective ways to meet these progressive charter goals and will implement best practices on a global scale.”

In Europe, for example, Live Nation will be trialing plant-based water bottles (PLA) across Europe in 2019.  

Green Nation’s executive board consists of Melvin Benn, managing director Festival Republic; Tom See, president Live Nation Venues – US Concerts; and Charlie Walker, co-founder C3 Presents.

Live Nation’s president and CEO Michael Rapino said: “The adverse effects of climate change are undeniable, and we want to use our place on the world stage to be part of the solution. Together our concerts, venues, festivals, and offices around the world are setting new sustainability standards for live events.”